It appears that Selina Juul and Princess Marie are bringing their fight against food waste abroad ! Indeed, they gave interviews to foreign TV channels about food waste and WeFood. Princess Marie received both journalists at Amalienborg Palace.
Princess Marie gave an interview to Globo Reporter , a Brazilian TV Channel, about food waste and WeFood, a Danish store Marie officially launched in February 2016. She started promoting the WeFood campaign in 2015. It is an initiative from DanChurchAid, of which Princess Marie is Patron.
Princess Marie’s dog Apple was also in the video.
With thanks to Lurdes from Tesouras&Tiaras, here is a transcript of Marie’s interview which you can watch here.
Journalist : What does it feel like to be a Princess in the 21st century ?
Marie : My husband and I hope to be seen as examples. Examples of a simple life that I take very seriously. I cook everything that’s in the fridge, all the time. I do not like throwing food in the trash. Even if the expiration date has passed, I always take a second look at the product before throwing it away.
The voice over explains that Princess Marie is leading an initiative in fighting food waste , with two stores in Copenhagen already established by DanChurchAid. In these stores, you can purchase products left over from other stores with a 25% discount. Profit reverts to various hunger projects around the world. All this was possible when the law in Denmark changed in 2014 allowing products that would usually go into the trash but were still good for consumption to be donated by supermarkets and restaurants and resold in these stores like WeFood.
One employee of WeFood said: “It’s hard to tell people that they can eat food after the expiration date. Obviously, you have to be careful. For example, we do not sell meat or fish out of date because it would be dangerous but there is no problem in selling chips whose expiration date has passed.” The employee also shows vegetables with weird shapes or that are considered “ugly” by consumers but that are good to eat. No one buys them in regular stores , thus wasting, but they are bought into stores like WeFood.
The voice over says that last year, WeFood sold 100 tons of food that would have gone into the trash. The work is done by 100 volunteers, the most famous being Princess Marie.
Marie says : ” A third of all the food produced goes into the trash. And when we think that 800 million people are hungry in the world while we throw food away, it’s simply unacceptable.
The journalist also interviewed a garbage man who said he loves what he does! They explained that each wooden cabine that serves as a particular dwelling building is destined for a different type of garbage. The degree of confidence in Danish society is high, to the extent that the garbage man has access to the dwellings of all the houses that are included in his job route.
Princess Marie also said : ” This is a country where we feel truly safe. We take our children to school by bike. It’s great!”.
This morning, Princess Marie and Selina Juul, the founder of Stop Spild af Mad (Stop Food Waste), gave another interview to France 2, a French TV Channel.
With thanks to an anonymous reader, here is a transcript of Marie’s part of the interview:
Journalist : Today, the Denmark has become an example for the whole world [about food waste]
Marie: If there is one country where I could have imagined this to be possible, it’s here. Danes are really respectful, proper and generous. They have a huge respect for the environment. I don’t know if you’ve heard of the WeFood store…
Journalist : I did! You officially opened it
Marie: I did ! WeFood sells all the products that can’t be sell in supermarkets with a 30% to 50% discount, the ones with a broken packaging, the ones whose expiration date has passed and the ones that were in too much quantity , because there always is too much products [in supermarkets].
All profits go to the humanitarian association to help people suffering from famine and malnutrition , that is almost 800 million people.
If I am so involved in this cause, it is because I really care about this. And I don’t like throwing things in the trash [when we could still eat them or use them if it’s not food]. I really can’t do that and it’s part of my education. I had the chance to have parents who were good examples for me.
The change in behavior is the only way! It’s like turning off the lights [when we leave a room or don’t need them], we do not throw food in the trash. I hope never throwing food will become a reflex.
The journalist then interviewed Selina Juul.
Selina: When I came to Denmark from Moscow, Russia 25 years ago, I was very shocked to see so much food here. People wasted food everywhere and I felt the need to create this movement and it exploded! So we aim to educate the consumers, we give them tool to help them stop wasting food and we also work with schools and children all over the country. Journalist: Selina, Denmark reduced its food wasting by 25%, which is amazing. But you think we could do even better. How ? Selina: Of course, 25% is an amazing job! And since the past ten years, our association has insisted on the change of habits of all levels of the food chain from the farms to the supermarkets and consumers. We were supported by the last three governments, we create a new chain of values where we collaborate with supermarkets,restaurants and consumers so that they won’t buy or serve products based on if they are “ugly” or not, the esthetic value is not taken into account. Of course, we can export our knowledge to other countries but you need to understand that Denmark is a really small country so this can not be implemented in the US, in China or in Russia but we are doing what we can to inspire them to avoid food wasting
I emailed Stop Spild af Mad and Kongehuset asking for more information about these interviews and if there were going to be more of them but I didn’t get any answer so far.
Princess Marie is very involved in the fight against food waste. Last August, she was the Patron of the World Food Summit – Better Food for More People and she took over Samvirke’s instagram to talk about her own way of avoiding food waste in her home. You can read more about Stop Spild af Mad here.
For the interview with Globo Reporter, Princess Marie wore her white Zara jacket first worn in 2012 and her Jimmy Choo nude suede ‘Romy’ pumps first worn earlier this year.
Queen Margrethe, Crown Prince Frederik, Crown Princess Mary, Prince Joachim, Princess Marie and Princess Benedikte attended the commemoration at the Parliament at Christianborg Palace. Queen Margrethe made a speech celebrating Martin Luther’s 95 theses which started the Reformation. A children’s choir also performed.
For the day event, Princess Marie wore her Zara black belted jacket , first worn in 2014 , with her black Chanel skirt, first worn in 2010 , and a new top.
She also wore her Miu Miu pumps first worn in 2010 with her Bottega Veneta black clutch from 2013. Her new hat is custom made by Susanne Juul.
For the concert, Princess Marie wore a new navy and black dress with a new short black cape from Rikke Gudnitz.
She carried the same Bottega Veneta clutch as earlier in the day with her Jimmy Choo black glitter Romy pumps she debuted earlier this year. The brooch was a gift from Queen Margrethe for Princess Athena’s Christening in 2012 and the earrings are old.
Today, Prince Joachim and Princess Marie attended Flag Day ceremonies. Flag Day is each September 5th and honors those who have served for Denmark and every year since 2011, one couple attends the ceremonies in Copenhagen. Last year, Crown Prince Frederik and Crown Princess Mary attended.
This year, both couples attended. Crown Prince Frederik and Crown Princess Mary attended the ceremonies in Copenhagen. Prince Joachim and Princess Marie attended the ceremonies in Skive for the first time. They first attended a service at Skive Church.
Then, they laid a wreath at a memorial at Skive’s Kaserne.
The couple had lunch at the Kaserne where they learned about its history. It was a special commemoration for Skive’s Kaserne as fifteen years ago, they lost three soldiers during a mission in Kabul.
They finished the day by watching the military parade in front of Skive’s Kaserne.
For this event, Princess Marie choose an appropriate outfit , wearing her Zara ruffled coat first worn earlier this year and her Warehouse dress first worn at Prince Nikolai’s confirmation in 2013.
She wore blue shoes and her blue Longchamp clutch first worn in 2012 and her By Malene Birger blue suede pumps first worn in 2016.
She chose her favorite Whiteley hat with her favorite brooch, a gift from Queen Margrethe for the birth of Princess Athena in 2012.
We’ll next see Princess Marie on Thursday when she visits a company celebrating their 50th anniversary as Patron of DEMA.
On Wednesday, Princess Marie unveiled her new portrait made by Mikael Melbye at the artist’s home. Prince Joachim was with her. The couple just got back from a couple of days of holiday in St Tropez, France. They will soon go to Cayx, in France, with their kids.
The new portrait of Marie was made in 2016 by Mikael Melbye and it is a private portrait. It will be hung in Joachim & Marie’s home in Klampenborg. It isn’t the first time Mikael Melbye made a portrait for the royal family. He made one of Queen Margrethe in 2011 and he made individual portraits of Prince Henrik, Prince Joachim and Prince Christian in 2014.
Marie and Joachim both really like the portrait as reported by SN.dk. Marie said : “I think it really shows the person I am. It’s important to me to be represented the way people know me “. Joachim agreed : “It’s so beautifully done! It couldn’t me more right! It’s amazing!”. You can see more photos here.
In this portrait, Marie is wearing an UFO top first worn in 2016 with her diamond earrings. She is also wearing her engagement ring as well as her custom made Christine Hvelplund ‘H’ and ‘A’ necklace. I really love this portrait as it looks just like Marie and the details are amazing!
For the unveiling of the portrait, Princess Marie wore a simple , recycled outfit ! She wore her black Zara jacket with an Emporio Armani top both first worn in 2012.
Her shoes are by Gianvito Rossi first worn in 2016 and she wore her favorite Christine Hvelplund ring.
What do you think of the portrait ?
This was the last official event of Prince Joachim and Princess Marie before their summer break. We might see them at Grasten Castle with the rest of the royal family at the end of July for the annual photoshoot but they haven’t taken part in it since 2014 so we don’t know if they will this year.
Yesterday, Prince Joachim and Princess Marie were at Klampenborg Race Course to attend the 2017 Danish-French trade unions Export Awards.
The guests first attended an horse race where they were invited to wear their ‘most original hats’ before joining the main room for a gala dinner. The event was hosted by the Danish-French Chamber of Commerce who created the awards in 1989.
During the dinner , the awards were given to the Danish and French companies who achieved significant results in Denmark and France. Joachim handed the Danish awards and Marie handed the French awards.
You can see more photo on Kongehuset’s website above.
For this event, Marie wore a new white Tara Jarmon top and a new printed maxi skirt by Zara.
She also wore a new white jacket and her Tod’s orange wedges. I have no info about the hat yet.